Understand the categories of prohibited e-cigarette products under SB 2024 and how to quickly identify them in your store.
Step-by-step procedures for auditing inventory, removing products, quarantining stock, documenting returns/disposals, and training staff.
Learn risk-mitigation strategies, recordkeeping requirements, and how to establish a “due diligence defense” in the absence of a regulatory safe harbor.
Disclaimer
This document was created by CRAFT Strategies, LLC for educational and compliance training purposes only. It is not legal advice and should not be relied upon as a substitute for consultation with qualified legal counsel. Texas SB 2024 contains ambiguities, and enforcement interpretations may vary. Retailers are strongly encouraged to seek independent legal advice regarding how this law applies to their specific business operations. By using this SOP, you acknowledge that CRAFT Strategies, LLC is not acting as your attorney or legal representative.
About This Document
Texas Senate Bill 2024 creates sweeping restrictions on e-cigarette products, including certain packaging, disguised devices, imports from China and foreign adversary nations, and any consumables containing cannabinoids, alcohol, kratom, or similar substances. This training document provides clear, actionable guidance to help retailers understand what’s banned, how to remove prohibited products, how to train staff, and how to protect their business through documentation and best practices. With enforcement beginning September 1, 2025, preparation now is critical.

About the Creator
Rhiannon Dee Yard is the founder and CEO of CRAFT Strategies, LLC and Hemp Gaia in Waco, Texas. With over 15 years of experience in the regulated cannabis and hemp industries, Rhiannon specializes in compliance, policy development, and operational training. She holds an MBA in Executive Communications from Baylor University and has authored numerous compliance frameworks and policy papers shaping the future of the Texas hemp industry. Through CRAFT, she equips retailers, brands, and industry professionals with the tools they need to stay compliant, protect their businesses, and lead with integrity.
Protect Your Store. Stay Ahead of Texas Vape Ban Regulations
Step-by-step compliance guidance for retail managers and staff on how to safely handle Texas SB 2024’s restrictions before they take effect on September 1, 2025. Download your free copy now!
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